My goal for hype4 was always to be different. I spent my first decade in the design industry in a couple of agencies, and their micromanaging, lengthy processes and "tried and true approach" to everything was a catalyst for that change. 

2019 was a transformational year for us. We started working on two of our own startups (internally), wrote a book, lectured at many conferences both in and outside of Poland and worked on awesome products for our clients.

On Tuesday, December 10th we held another Do Good S*!t event in Sopot, Poland. Our idea for this event has always been about focusing on actual quality work, with as little "jargon" and time wasting as possible. Once again we filled all the seats and delivered two presentations and a live redesign of a banking app.

Near the end of each year the designer community gets briefly excited by the next Pantone Color of the Year. However after a few "example projects" quickly built with that color it quickly fades away into obscurity. We don't follow print-media trends, with which it's probably more directly tied, but in UI design the yearly trends are usually non-existent.

On November 30 Michał took the stage at the DesignWays Conference in Kraków, to talk about "systemic approach to design". The goal wasn't to push design systems per se, but more of a push towards having any kind of a system in place. Even the simplest set of rules will improve the consistency and speed of building digital products.

On November 2019, I had the pleasure of sharing his design system knowledge with the attendees of the annual Tri-City World Usability Day. Since the main theme of this year's event was designing for the future we want - the presentation was full of tips on how to make that future consistent and high quality.