How we build mobile apps


We started building mobile apps on our own almost two years ago. As a design studio we didn't feel the need to do development initially, but the quality of work we outsourced to software houses were so dreadful, we decided the only way to change it is from the inside. Most app designs we did were butchered in development due to generally poor implementation quality and almost non-existent QA. We built our team from the ground up, with design and interface quality being our top priorities. You can call it developers that understand design

In that time we have built a couple of products that we can write a bit more about (and a couple awesome products that we can't write about yet ;)


Babynote is one of the apps from a larger ecosystem of health-related products for women. We decided to treat our users like adults, so you won't find pink colors, flowery typography and other stereotypical "girly things". The app has been praised for it's looks by thousands of users from both the US and the UK. The app is also promoted by Apple in USA and Canada in both medical and health & fitness categories, as one of the best apps of it's kind. The userbase is still growing and users simply love the mix of beautiful interface, functionality and knowledge.

Babynote is featured in the App Store in Medical and Health & Fitness as one of the best apps in the field.


Aureo is a smart period and ovulation tracker that also keeps track of doctor appointments, self-checks, pills and much more. The app is once again beautifully designed, with a minimal, intuitive interface full of little delightfull animations and transitions. Aureo also learns about the user and after a while it just asks questions via push notifications so you don't have to remember to even go into the app each month.


In it's prime the game was in top 10 of the US App Store at number 2, just after Angry Birds Space.

HungrySquid was our first mobile game. Published in 2012 for iOS (iPhone and iPad) has been downloaded over 600 000 times so far. The players loved the beautiful, hand-painted visuals and atmospheric music (also available for download). The game was so loved by it's fans that they provided translations to other languages and built a small community around it.

Just Smile

Just Smile was a campaign for Nickelodeon and Chiquita, that ran for a couple of months. It was a selfie app with funny stickers the kids were able to add to their photos (funky SpongeBob glasses or a Chiquita Banana smile for example) and then share the selfies with their friends. The app had some gamification elements that made the users share a lot of their photos. It was released in most of Europe (DE, SE, NO, DK, BE, NL, PL). The stickers were related to Chiquita, Nickelodeon, SpongeBob SquarePants and Teenage Mutant Ninja Turtles.

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